• What Are the Top Ways to Market Your New Social Media Accounts?

What Are the Top Ways to Market Your New Social Media Accounts?

By: Jones R. | Posted in: Business | Published: 3/29/2024

Marketing your new accounts can definitely be tricky when you're starting from zero followers. The good news is there are some easy, free ways to get the word out and build up your audience.

In this article, we'll walk through the top marketing tactics to get those new accounts up and running. From leveraging existing contacts to running giveaways and contests, we've got you covered with actionable tips to kickstart your social media marketing. Let's dive in and get more eyes on your new accounts!

Leverage Your Existing Connections and Networks

Go through your email and social contacts and let them know about your new social media profiles. Ask them to follow you and help spread the word. Your close friends and family are more likely to support you, so start with them.

Engage Your Email Subscribers

If you have an email list, email your subscribers and let them know about your social media accounts. Provide links for them to follow you and ask them to help spread the word to their networks as well. This is an easy way to gain new followers from people who already know and trust you.

Cross-promote on Other Social Media Platforms

Have social sharing buttons on your website that link to your new social media profiles. Whether you run a YouTube travel channel or a huge boobs OnlyFans account, it can make a big difference to cross-promote on other social media platforms.

This makes it easy for visitors to follow you on social media. You should also include links to your social media profiles in your email signature, on business cards, and anywhere else you promote your brand.

Network at Events

Attend industry events, conferences, and networking meetups. Engage with others face to face, exchange business cards, and let them know you're on social media. Follow up with new connections and invite them to connect on your preferred social networks. in-person interactions can lead to social media followers who become long-term fans.

Create Engaging, Valuable Content

To get attention for your social media profiles, you need to give people a reason to follow you. Posting engaging, high-quality content is key. Share short posts with useful tips, life hacks, and advice related to your industry or area of expertise. For example, if you're a fitness coach, share quick workout ideas or nutrition tips. People will appreciate the value and come back for more.

Post Behind-the-Scenes Content

Give followers a glimpse into your day-to-day work or life. Share photos or short videos of you and your team in action. For a retail business, for example, show products being made or share what's new in your store. Followers will feel more connected to your brand.

Keep Content Visually Appealing

Use eye-catching images, graphics, and short video clips to bring your content to life. Visuals attract more attention and increase engagement and sharing. Even simple shots of products, workspace, team members, or city scenes related to your business help give followers a visual sense of your brand.

With a steady stream of valuable, engaging, and visually vibrant content, your social media profiles will thrive, gaining more and more loyal followers by the day. Keep it up, and those followers will turn into lifelong customers and fans.

Utilize Paid Promotions and Ads Strategically

To gain more visibility and traffic for your new social media accounts, utilizing paid advertising is key. Promoting your posts or running ads on the platforms can help increase your reach and engage new potential followers.

Boost High-Performing Posts

If you have posts that are performing well organically, boosting them can maximize their impact. Boosting a post promotes it to more people for a fee.

Choose posts with eye-catching images or videos and engaging captions. You'll want to test different creatives to see what resonates most with your audience. Start with a small budget and boost for a short time period to assess the results before increasing your spending.

Run Ads to Reach New Audiences

Running ads on social media allows you to target specific audiences that may be interested in your brand. You can target by location, interests, behaviors, and more. Create ads featuring your most compelling content and images.

Keep your messaging focused on the key benefits and solutions you provide to capture attention. Include a strong call to action, like following your page or visiting your website.

Using a combination of boosting high-performing posts and running targeted ads is the most effective approach. But start small and learn what works for your brand before significantly increasing your ad spend. With time and testing, you'll gain valuable insights into how to market your social media accounts.

Boost Your Social Media Now

Stay persistent and consistent with your marketing efforts. Rome wasn't built in a day, and neither will your social media presence. But utilizing these tactics will give you a running start. Now get out there, start networking, and engage your followers. You've got this!

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